2010/03/15

Fashion Futures 2025: Global scenarios for a sustainable fashion industry


Fashion Futures is a call for a sustainable fashion industry. It’s designed to help organisations in all sectors take action which will safeguard their future, protect our environment and improve the lives of their customers, workers and suppliers around the world.
Four vivid scenarios explore how climate change, resource shortages, population growth and other factors will shape the world of 2025 and the future of the fashion industry within it. They are designed as a tool to challenge companies’ strategies, inspire them with new opportunities and help them plan for the future. We’ve brought them to life in four animations.

The global fashion industry generates over a trillion dollars a year. So what we wear - and how it's made and sold - can have a huge positive impact on our society and environment. The report, produced by Forum for the Future and Levi Strauss & Co., describes how fashion companies can be successful by becoming sustainable.

"For the fashion industry to be sustainable economically, it must be sustainable socially and environmentally too. These provocative scenarios challenge all of us to look beyond the short term and use our collective power to work to create the kind of positive world we’d like to see in 2025." - John Anderson, president and chief executive officer of Levi Strauss & Co.

Download them here
Executive summary giving an overview of the report

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